[SOLVED] Quirky Marketing
Learning Engagement #4 Potbelly Sandwich Works Grows through Quirky Marketing TEXT REFERENCE: Chapters 2, 3, 4, and 20 https://youtu.be/acsoKG3dM-g Watch the video, do some research and respond to one of the questions below: Do not restate the question, it should be obvious from your topic sentence. Questions: (Choose one) 1. Identify and describe Potbellys strategy in terms of product (present or new) and market (present or new). 2. How would you describe Potbellys positioning strategy? 3. What types of environmental opportunities and threats to you see in Potbellys external environment? How might they impact Potbellys current strategy?
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