[ORDER SOLUTION] Competitive-Market Analysis

Competitive-Market Analysis Template – Assessment Task 11. The Changing Market EnvironmentMacro-Environment Factors Economic forcese.g.Interest rates Unemployment rates InflationExchange rate fluctuations Economic growth rate Industry life cycle stage Political, Regulatory & Legal forcese.g.Liberalisatioin of international trade & globalisation[Tax code[Liability structures Operating rulesProduct labelling regulationsPurity and conformance requirements Government subsidiesState (government) ownership ocial & Cultural forcese.g.Attitudes (e.g. to wealth & conspicuous consumption/fashion)Values (e.g. achievement orientation)Norms (e.g. business relationships) TastesDominant culture forces Sub-culture forcesMulti-culturalism/Multi-ethnic societies Changing living patterns & lifestyles Demographic forcese.g.Population size/growth rates/birth rates AgeIncome/disposable income Education level Natural Environment forcese.g.Climate change/Global warming (& impacts of) Natural disastersInfectious diseases Technological forcese.g.Replacement of product forms/categories The way a product is distributed (e.g. GPS)Physical infrastructure (e.g. transport) Methods of payment/procurement (e.g. away from cash)Social media impacts Smart phone impacts Pollution 2. Customer AnalysisWho are our current customers? (segments) Role of current customer in purchase (e.g.Influencer, user or purchaser) Purchase criteria of buyers (e.g. price, quality) When do customers buy the product? Why do customers buy the product? Where do customers buy the product? How do customers use the product? Number of customers Purchase weight of customers (e.g. percentageof ‘heavy’ users, ‘share of wallet’) Customer response to marketing mix changes? Changing needs/wants/expectations of currentcustomers? Potential customers and theirneeds/wants/expectations 3. Competitor AnalysisDirect/Indirect competitors Level of rivalry/competitive intensity inmarketplace Objectives/Strategic intent of current directcompetitors Strategies (i.e. marketing mix) & Segmentstargeted by competitors Threat of new competitors Changing bargaining power of buyers Changing bargaining power of suppliers Threat of substitutes of our firm’s product Competitive ‘drivers’ – e.g.Little differentiation between market offers Industry growth rate is lowHigh fixed costs need to be recovered by firms High supplier switching costs Low buyer switching costs Low entry barriersHigh exit barriers Stage in the Industry & Product life cycle Strategic group in the industry? Analysis of competitors value chain.g. Inbound logistics, operations, service Analysis of competitors harm chaine.g. negative externalities, social &/or environmental harm from inbound/outbound Marketing organisation of competitorse.g. Marketing Manager, Chief Marketing Officer (CMO), Chief Sustainability Officer (CSO) 4. Organisational Resource Base AnalysisFirm’s marketing resources Firm’s value-creating discipline Firm’s Resourcese.g. firm’s Strengths or Weaknesses, assets, capabilities, organisational processes,attributes, information and knowledge Firm’s Dynamic Capabilities (i.e. the capacity of the firm to create, extend, or modify itsresource base) Firm’s brand (corporate) and sub-brands(products), image and reputation Firm’s (brand’s) country of origin Firm’s market position/domination Firm’s product quality, lines and mix Firm’s supply chain assets (supplierrelationships) & intermediary architecture Firm’s Internal marketing support assetse.g. Cost advantages, Information systems and market intelligence, existing customer base, level of customersatisfaction, level of brand loyalty, technological skills, production expertise, R&D capability, copyrights/patents, franchises/licenses, partnerships, corporate culture, distribution architecture, pricing policies, promotion strategies, partnershiparrangements, HRM policies, Alliance-based marketing assetse.g. Market access, management skills, shared technology, exclusivity (monopolistic marketposition through alliance)

So much stress and so little time? Take care of yourself: let us help you with your task on
[ORDER SOLUTION] Competitive-Market Analysis
Get a 20% Discount on this Paper
Get Help Now
Calculate the price
Make an order in advance and get the best price
Pages (550 words)
*Price with a welcome 15% discount applied.
Pro tip: If you want to save more money and pay the lowest price, you need to set a more extended deadline.
We know how difficult it is to be a student these days. That's why our prices are one of the most affordable on the market, and there are no hidden fees.

Instead, we offer bonuses, discounts, and free services to make your experience outstanding.
Sign up, place your order, and leave the rest to our professional paper writers in less than 2 minutes.
step 1
Upload assignment instructions
Fill out the order form and provide paper details. You can even attach screenshots or add additional instructions later. If something is not clear or missing, the writer will contact you for clarification.
Get personalized services with Do My Homeworkk
One writer for all your papers
You can select one writer for all your papers. This option enhances the consistency in the quality of your assignments. Select your preferred writer from the list of writers who have handledf your previous assignments
Same paper from different writers
Are you ordering the same assignment for a friend? You can get the same paper from different writers. The goal is to produce 100% unique and original papers
Copy of sources used
Our homework writers will provide you with copies of sources used on your request. Just add the option when plaing your order
What our partners say about us
Check out the latest reviews and opinions submitted by real customers worldwide and make an informed decision.
National Security Intelligence and Security Analysis
Customer 452457, November 3rd, 2021
Thank you
Customer 452445, August 20th, 2021
Business Studies
I can't even explain how much your help meant to me. Thnk you always
Customer 452443, November 15th, 2021
A well-researched paper. Delivered before the deadline as well. Extremely pleased !!
Customer 452445, August 20th, 2021
Wow! I should never have doubted you guys. Thank you for the excellent grade
Customer 452443, August 27th, 2021
Business and administrative studies
Thank you so much for your help!!!!!
Customer 452519, November 9th, 2022
The paper was done to my satisfaction. Thnk you.
Customer 452443, November 18th, 2021
Although the paper did not make it at the requested time, the writer did reach out to me and asked for a short extension which I was okay with.
Customer 452493, March 16th, 2022
Thank you! Will definitely use the writer again.
Customer 452443, October 22nd, 2021
Excellent. Thnk you
Customer 452443, October 22nd, 2021
Awesome work, responded well and clarified everything.. Would definitely recommend, great service
Customer 452445, September 8th, 2021
Leadership Studies
This is great! Thanks a bunch
Customer 452485, March 1st, 2022
15% OFF your first order
Use a coupon FIRST15 and enjoy expert help with any task at the most affordable price.
Claim my 15% OFF Order in Chat

Order your essay today and save 15% with the discount code ESSAYHELP