[SOLUTION] Brand Management
In this assignment, you will: · Research and evaluate the brand hierarchy. · Develop a brand strategy to revitalize and reinforce the brand based on the current sales data. Refer to the attached documents for complete details and grading rubric. Previous assignment for same topic, brand/product also attached. I submitted the full assignment however missed the important part and just need to tie this together per the following if possible:: I took a look at your phase IV project. You did a very good job of assessing the corporate brand, Conagra. Needed to relate to your new product – Grain products. The entire project centers on the creation of your new product. Do not redo the paper. Send me an email showing how you can interrelate the Grain products to the brand architecture, expansion and reinforcement.
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